The Asian Opportunity
Straight talk from a CEO who has lived, breathed, experienced and created highly profitable business opportunities in Asian markets
The Asian market awaits you…
Smart CEOs recognise the huge potential waiting to be exploited in Asia. In The Asian Opportunity I dispel the 10 Biggest Myths that lead to business failure in Asia.
Too often, rigid thinking prohibits CEOS and executives from enjoying all of the rewarding opportunities and untold wealth that Asia has to offer. I wrote this book to help you avoid common pitfalls to creating true success in the Asian market.
Having spent more than 20 years living and working in Asia, I learned through much trial and error that business success in Asia is all about keeping an open mind and cultivating the right relationships. My clients have enjoyed huge successes and I am proud to now share my insights with you in The Asian Opportunity.
